《族群公司》(Ethnicity,Inc)一书由John L.Comaroff与Jean Comaroff夫妇合著,记录了“族性”为当下经济活动服务的现象。作者眼中的“族群公司”包括了两个过程:一是认同的合并;二是文化产品与实践慢慢的商品化。这两大过程的联系决定了族性的未来形态走向。本文将从三个方面解读这本著作,族性的现代化,谁在利用族性,族性的现代构成。 Ethnicity, Inc. was co-authored by John L.Comaroff and Jean Comaroff, documenting the “ethnicity” serving the immediate economic activity. In the eyes of the author “ethnic companies ” includes two processes: one is the merger of identities; the other is the slow commercialization of cultural products and practices. The connection between these two major processes determines the future direction of clansmen. This article will interpret this book from three aspects, the modernity of ethnicity, who is using the modern constitution of ethnicity and ethnicity.