对于直销,南方李锦记一直很低调,除了5年内在全国悄悄开设2,200家加盟店外,它更多的是以“中草药养生文化”走入公众眼帘。同时,为了该文化的打造,南方李锦记也可谓费尽心力——一年前,投资达600多万元的“无限极养生文化体验中心”在南方李锦记新会生产基地落成;一年后,南方李锦记又和中华中医药学会合作成立的“中华中医药学会中草药健康顾问培训基地”,在北京、上海、广州等25个城市同时挂牌,并将每年 For direct sales, the South Lee Kum Kee has been very low profile, in addition to 5 years quietly opened 2,200 stores across the country, it is more “Chinese herbal health culture” into the public eye. At the same time, in order to create this culture, the South Lee Kum Kee can be said to work hard - a year ago, invested more than 600 million “Infinity Health and Culture Experience Center” in the South Lee Kum Kee Xinhui production base was completed; a year later, Lee Kum Kee and the Chinese Association of Chinese Medicine set up the “Chinese Medical Association of Chinese herbal medicine health consultant training base” in Beijing, Shanghai, Guangzhou and other 25 cities at the same time listing, and the annual