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短期内技术无法实现突破性进展的情况下,商业模式的威力在于化解新能源汽车市场化所面临的“性能低”、“成本高”、“充电难”等问题,好的商业模式被视为成功的一半保障。数年来,我国在新能源汽车商业运营模式上不断求索,展开过数种尝试。在今年这个拐点之年,各方在私人用车领域选择的商业模式渐趋一致——租赁成为他们的主要选项。国内的第四个纯电动汽车分时租赁试点——同济大学,赶在年底前正式启动。
In the short term, if the technology can not achieve breakthrough progress, the power of the business model lies in resolving the problems of low performance, high cost, and difficult charging in the marketization of new energy vehicles. Business model is considered half the guarantee of success. Over the past few years, China has continuously sought new ways of commercializing new energy vehicles and started several attempts. At this turning point of this year, the business models chosen by all parties in the area of private cars are becoming more consistent - leasing becomes their main option. The fourth domestic pure electric car rental leasing pilot - Tongji University, officially launched before the end of the year.