夏中华教授博学多识又术有专攻,主要致力于语言应用研究,在修辞学、语用学、交际语言学、广告语言研究、流行语与新词语、语言教育、语言规划等领域都有大的建树。夏教授的治学特点表现为重视理论探索,强调应用研究,提倡理论与应用相结合;关注学术前沿,服务国家需求;宏观与微观结合,描写与解释并重;不囿于陈说,勇于创新,敢为人先。 Professor Xia Zhonghua has learned a great deal of knowledge and expertise. He focuses on linguistic application research, and has great experience in rhetoric, pragmatics, communicative linguistics, advertising language research, buzzwords and new words, language education and language planning The achievements. Professor Xia’s academic performance is characterized by emphasis on theoretical exploration, emphasizing applied research, advocating the combination of theory and application; paying attention to academic frontiers and serving the needs of the country; combining macro and micro, both description and interpretation; People first.