深度报道是在新闻竞争中,报紙为对抗广播电视而进行的生存选择。报纸在深度报道方面占有绝对优势,电视无法与之平分秋色。深度报道是发挥报纸之长的报道方式。电视新闻有瞬间即逝的缺点;设备复杂也限制了电视记者;形象化的背景材料难以解释有些新闻。因此,不论报纸或电视,要认清自己的不同优势,发挥自己的优势,这才是新闻媒介赢得群众的前提。 In-depth coverage is the survival of newspapers in the news competition against television and radio. Newspapers have an absolute advantage in depth coverage, and television can not be equaled. In-depth reporting is to play the length of newspaper coverage. Television news has the shortcomings of a fleeting moment; the complexity of the device also limits the number of television reporters; visualizing the background material can hardly explain some of the news. Therefore, no matter newspapers or television, we must clearly understand our own different strengths and give play to our strengths. This is the prerequisite for the mass media to win the masses.