我国是世界第一渔业大国,但随着渔业资源衰退、水域环境恶化等问题,渔业发展日益受到资源、环境的限制和威胁,国家一直倡导新的经济理念,提倡低碳经济、绿色经济,因此,我国渔业产业结构调整和发展方式转变的要求也变得更加迫切;而且,随着我国经济的发展,人民生活水平的提高,休闲消费需求高涨、消费能力日显。休闲渔业作为休闲消费的重要组成部分,近几年来发展势头强劲,今 China is the largest fishery country in the world. However, with the fishery resources declining and the water environment deteriorating, the development of fisheries is increasingly restricted by resources and environment. The state has been advocating new economic concepts and advocating a low-carbon economy and a green economy. Therefore, The requirements of the structural adjustment of fishery industry and the change of the mode of development have become even more urgent. Moreover, with the economic development of our country, people’s living standards have been raised, the demand for leisure consumption has soared, and the spending power has become increasingly prominent. Leisure fishing as an important part of leisure consumption, strong momentum of development in recent years, today