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随着中国市场的启动,中国政府对外资企业内销的政策从限制走向鼓励。广东省政府针对珠江三角洲港资企业的特点,制定了鼓励内销的政策体系,由此形成了内销入门、内销启动、内销产品开发、内销市场扩展等四个阶段相互配套的政策链条。本文以东莞为例考察目前的内销政策效应,从港资企业内销率的提升(直接效应),以及内销推进的本土化植根性和经济溢出效应(间接效应)看,目前的内销政策确实存在正面的效果。然而,中国市场的扩展是一个战略性目标,鼓励内销的政策并非一种应急性、非常态性的措施。但现存的内销鼓励政策仍然没有摆脱问题导向、随机抉择的应急性、临时性偏向,仍然无法根本改变中国内外市场分割、内销市场循环堵塞的制度性障碍。
With the start of the Chinese market, the Chinese government’s policy on domestic sales of foreign-funded enterprises has been reduced from restrictions to encouragement. The Guangdong Provincial Government has formulated a policy system to encourage domestic sales in response to the characteristics of Hong Kong-funded enterprises in the Pearl River Delta Region. This has formed a policy chain that supports domestic sales, domestic sales, domestic product development and domestic market expansion. This article uses Dongguan as an example to examine the current domestic sales policy effect. From the improvement of domestic sales of Hong Kong-owned enterprises (direct effect), and the domestic rootedness of domestic sales and the economic spillover effect (indirect effect), the current domestic sales policy is indeed positive. Effect. However, the expansion of the Chinese market is a strategic goal. The policy of encouraging domestic sales is not a kind of emergency and abnormal measures. However, existing domestic encouragement policies still do not get rid of the problem-oriented, random choice of emergency, temporary bias, still can not fundamentally change the domestic and foreign market segmentation, domestic market circular blockage of institutional barriers.