论文部分内容阅读
随着互联网时代的不断深化发展,宣传工作已经发生变化,并不只是传播者对受传者单方面的讯息传播,受传者也参与并影响着宣传工作的过程和效果。公立医院进行网络宣传对于自身及患者都具有积极的作用,要想得到良好的宣传效果,就需要医院对网络宣传过程进行管理,才能对实际宣传工作有所帮助。
With the deepening development of the Internet era, the propaganda work has changed. It is not just the unilateral transmission of information by the communicators, but also the participation and influence of the recipients in the process and effect of the propaganda work. Public hospital network publicity for themselves and their patients have a positive effect, in order to get good publicity, you need the hospital network advertising process management, in order to promote the actual work of the public.