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该书最大的价值就是系统展示了应当如何分析和挖掘每一位消费者的购物时间,以及教会你如何使自己的品牌在日趋剧烈化、惨烈化的选择竞争中成为消费者的绝对首选。许多行业的销售人员发现,让顾客购买正变得越来越困难,完成单位任务的耗时和无效劳动越来越多。一方面是消费者对企业的销售技巧有了免疫力,另一方面与移动互联时代实现的信息便捷查询有关。对于仍然将商场、超市、自营门店作为主要销售渠道的企业而言,它们存在的挑战在于:网络购买和新商业地产的开发,必然对现有顾客及新增顾客的购买形成分流,终
The book's greatest value is systematically showing how to analyze and discover each consumer's shopping time and how to teach you how to make your brand the absolute first choice for consumers in the increasingly intense, fierce choice competition. Sales staff in many industries find it increasingly difficult for customers to buy, and the time-consuming and ineffective work of completing unit tasks. On the one hand, consumers have the immunity to the sales techniques of the enterprises, on the other hand, it is related to the convenient information query implemented in the era of mobile Internet. For enterprises that still use shopping malls, supermarkets and self-operated stores as their main sales channels, their challenges lie in the fact that the development of online shopping and new commercial real estate will inevitably divert the purchase of existing customers and newly added customers, and ultimately