作为一个长期关注葡萄酒业的人士,我越来越明确感到, 葡萄酒业一个新的商机正在凸现,对于各地正在涌现的葡萄酒经销商而言,就应该争取国外有名品牌的区域代理权。以前洋烈酒其实就是个例子,谁拿到了区域代理权,谁就等于挣到了钱。对于葡萄酒,目前来讲拿到区域代理权还比较容易,因为市场才刚刚开始,大部分国内的葡萄酒经销商对国外的品牌还很陌生。为什么这么说呢? 首先,众所周知,洋烈酒的市场每年呈下降趋势,利润空间也是越来越小,而葡萄酒每年呈上升趋势,品种又是多样化的,利润空间大。其次,相对较好的酒主要是国外品牌,而我们国内一些大牌子的酒,其实也只不过是大众酒,牌子响并不代表酒就有多 As a person who has long been concerned about the wine industry, I am more and more clearly aware that a new business opportunity is emerging in the wine industry. For wine distributors emerging from all over the world, I should strive for a regional proxy for well-known foreign brands. In fact, before the spirits is an example, who got the regional agency, who means that earned money. For wines, it is still relatively easy to get regional representation right now because the market has just begun and most domestic wine distributors are still unfamiliar with foreign brands. Why do you say this? First of all, as we all know, the market of oceanic spirits is declining every year, the profit margins are also getting smaller and smaller, while the wines are on an upward trend every year. Varieties are diversified and have huge profit margins. Second, the relatively good wine is mainly foreign brands, and some of our big domestic brand of wine, in fact, is only the public wine, brand ring does not mean that there is more wine