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从总体上看,我们的经济宣传,现在存在着受众不大爱看不大爱听、看不太懂听不太懂和看了听了觉得用处不大的问题。其原因是多方面的,从主观上来讲,这与我们一些同志对急剧变化着的社会环境缺乏深刻的分析和认识,对变化着的受众群体的新需求缺乏准确的把握,对新时期经济新闻的特征和社会功能缺乏全面的理解等,无不有着一定的关系。因而改进经济宣传决不只是一个改进写作技巧和编辑工作的问题,首要的是要对经济宣传的思路有一个切合实际的宏观思考。
Generally speaking, our economic propaganda now has the problem that audiences do not like to love, do not quite understand, and do not understand if they do not understand or read. There are many reasons for this. From a subjective point of view, this and some of our comrades lack a profound analysis and understanding of the rapidly changing social environment, lack of accurate understanding of the new needs of the changing audience groups, The characteristics and lack of comprehensive understanding of social function, all without a certain relationship. Therefore, improving economic propaganda is no longer merely an issue of improving writing skills and editorial work. The first priority is to have a macroscopically realistic thinking on the idea of economic promotion.